Cupnication
    An access-controlled office entrance
    Workplace media for B2B

    Advertising, inside your next client's office.

    Behind the badge door, on the desk, during work hours.

    We place your message inside access-controlled offices and coworking spaces, and show you the response by venue.

    01The door

    The person you want is behind a door.

    Social media knows the after-work self. B2B needs the person at work.

    Only badge-holding members and tenants are inside. Choosing a venue means choosing an audience the door has already selected.

    Map of Japan showing Tokyo, Osaka, and Fukuoka

    Venues available

    36 venues

    Tokyo, Osaka, Fukuoka

    as of August 2026

    The count is updated as venues join.

    02The venues

    The kind of door decides who is inside.

    Three venue types, 36 venues across 3 cities — each door selects a different audience.

    01

    Access-controlled serviced offices

    An office floor you cannot enter without a badge. Employees, managers and the people who sign off on purchases work here every day, at the same desk. Your message enters the routine of people close to the decision.

    Employees, managers, purchasing decision-makers

    e.g. Tokyo, Minato
    ~40 companies, ~400 people

    Reception and badge-access gate of a serviced office
    02

    Urban coworking spaces

    Where owners and founders do the work themselves. The person who decides is here during the day.

    SME owners, startup founders

    e.g. Osaka, Umeda
    ~200 people/day, ~40 companies

    Open coworking floor with shared desks
    03

    Business communities

    Where regional companies and new-business teams gather. Your message reaches people who are still looking for a service, in a context of introduction.

    Regional companies, startups, new-business teams

    e.g. Fukuoka, Tenjin
    ~300 members, ~20 companies

    Community lounge with a shared table

    Examples only; each type is available at multiple venues in each city. Figures are estimates based on venue-provided and public data.

    Compared with other media

    Not how many. Who, and how often.

    Reach alone doesn't tell you who saw it. What matters is who, how often, and whether you can tell what happened afterwards.

    MediaWhoHow oftenResponse check
    Station / street OOHGeneral passersbyA single glance in passingDifficult to measure directly
    SNSWhoever the algorithm selectsA few seconds, mid-scrollViews and clicks
    Elevator mediaEveryone in the buildingSeveral times a day, in passingView-count estimates exist, but message-level response is hard to isolate
    CupnicationOnly badge-holding members and tenantsDuring work, at the same workplace, for about a monthBy QR, per venue × per creative
    A branded paper cup held during a workday

    03At the desk

    In their hands, during work, for about a month.

    Beside the keyboard, within arm's reach, for about a month. Picked up, set down, back in the eye line. Not a glance in passing, but a place in the working field of view.

    Distance
    Arm's reach
    Time
    About a month
    Frequency
    Several times a day
    Field of viewArm's reach

    Distance, time and frequency are estimates, not guarantees.

    04The proof

    Which venue. Which creative.

    Every slot gets its own QR code, assigned per venue and per creative. The dashboard shows which venue and which creative drew a response, so the next slot is decided on evidence.

    QR response | by venue and creative

    See response by venue and by creative.

    Example view
    Tokyo, Shibakoen · Office A
    Tokyo, Shibakoen · Office B
    Osaka, Umeda · Coworking A
    Fukuoka, Tenjin · Community A

    Values are illustrative and show the layout, not actual results.

    * QR response is a signal of relative reaction, not a guarantee of results.

    01

    Choose venues

    Filter by city, venue type and the people who work there.

    02

    Compare response

    QR scans by venue and by creative, tracked across the month.

    05PRICING

    Fixed rates by venue class. Three ways to start.

    1 slot = 1 venue, 1 creative, 1 month. Prices exclude tax.

    Recommended

    Compare

    3 slots · 1 month

    Class A — Coworking & business communities¥360,000 (¥120,000 per slot)
    Class B — Access-controlled serviced offices¥600,000 (¥200,000 per slot)

    Classes can be mixed. e.g. 2 × A + 1 × B = ¥440,000

    Three venues. See which room and which message moved.

    Ex — No competitor in your category at any of the three venues that month.

    • Everything in Start
    • Venue × creative comparison report
    • 30-minute post-campaign review

    Start

    1 slot · 1 month

    Class A — Coworking & business communities¥120,000
    Class B — Access-controlled serviced offices¥200,000

    Try one venue first.

    • Venue review & approval
    • Cup production, delivery, placement
    • Dedicated QR per slot
    • Post-campaign report
    • One advertiser per category (that venue)

    Custom

    6+ slots · ongoing · multi-city · exclusivity · agency terms

    Custom quote

    Built around your scale, timing and terms.

    • Everything in Compare
    • Ongoing rotation
    • Category exclusivity option
    • Multi-city campaigns
    • Dedicated contact
    • Billing terms on request
    Simulator

    See your creative on the cup before you decide.

    Simulate your creative on the actual cup in seconds, before you commit to a slot.

    Open the simulator

    Who do you want to reach?

    Tell us the role, the industry, or the size of company. Within 3 business days we come back with candidate venues and a quote.