The people you most want to reach in B2B are hardest to reach during the day.
Feeds and inboxes are crowded. Cupnication puts your message on the paper cup at their desk, inside the offices and coworking spaces where they already spend the day, with each venue’s approval.
From placement to proof.
- 01
Define the audience
- 02
Select venues and package
- 03
Preview and approve
- 04
Produce and deploy
- 05
Compare QR response
QR response | by venue and creative
See response by venue and by creative.
Values are illustrative and show the layout, not actual results.
* QR response is a signal of relative reaction, not a guarantee of results.
QR codes assigned by venue and creative show where the response came from. Compare venues and creatives, then use that learning to shape the next slot.
Fixed rates by venue class. Three ways to start.
1 slot = 1 venue, 1 creative, 1 month. Prices exclude tax.
Compare
3 slots · 1 month
Classes can be mixed. e.g. 2 × A + 1 × B = ¥440,000
Three venues. See which room and which message moved.
Ex — No competitor in your category at any of the three venues that month.
- Everything in Start
- Venue × creative comparison report
- 30-minute post-campaign review
Start
1 slot · 1 month
Try one venue first.
- Venue review & approval
- Cup production, delivery, placement
- Dedicated QR per slot
- Post-campaign report
- One advertiser per category (that venue)
Custom
6+ slots · ongoing · multi-city · exclusivity · agency terms
Custom quote
Built around your scale, timing and terms.
- Everything in Compare
- Ongoing rotation
- Category exclusivity option
- Multi-city campaigns
- Dedicated contact
- Billing terms on request
Questions advertisers ask
- What is the minimum campaign period?
- Slots run in one-month units. Multi-month and multi-venue continuations are available.
- Is there anything you do not accept?
- We do not accept gambling, political or religious messages. Everything else is reviewed in advance against each venue's regulations, to protect that venue's brand.
- Do you offer competitor exclusion?
- Yes. Contact us for details.
- How is user data handled?
- We handle only anonymized aggregate data to protect user privacy at all times.
- Do you have ROI or response data?
- We hold response data from past placements. Under our agreements with venues and advertisers we do not publish it. Tell us the industry and goal and we will walk you through it directly.