·Update
How paper cups outperform digital ads for B2B
Our latest data shows cup-based messaging achieves 5x the dwell time of LinkedIn ads, with QR scan rates averaging 3.2% across office placements.
The Data
After 6 months of tracking across 20+ locations, here's what we've found:
Why It Works
A paper cup is held, not scrolled past. The average office worker interacts with their cup 3–4 times per day, giving your message repeated exposure in a distraction-free moment.
Audience Quality
Our placements in coworking spaces and corporate offices reach decision-makers and high-income professionals — the exact B2B audience that's increasingly hard to reach digitally.